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Intoday’s innovation-driven economy, Intellectual Property (IP) is one of the most valuable assets a business can own. For African entrepreneurs building fashion brands in Lagos, tech startups in Nairobi, or content platforms in Accra, understanding and leveraging IP is not optional — it’s essential.

Intellectual Property includes trademarks, copyrights, patents and designs. Each of these protects a different aspect of your business — from your logo and product packaging to your software and original content.

The African Continental Free Trade Area (AfCFTA) is opening up new opportunities for cross-border trade and innovation. With this comes the need for businesses to be proactive about protecting their IP across multiple jurisdictions.

For example, many African fashion brands have experienced copycats — with their designs replicated without permission. A registered design or trademark could be the difference between losing market share and enforcing your rights.

IP isn’t just about protection. It’s also a strategic business tool. Investors are more likely to fund ventures that have protected their core assets. Licensing your IP can open new revenue streams. More importantly, clear ownership reduces the risk of disputes among co-founders or partners.

Tips for Entrepreneurs:
  • Register your trademarks early.
  • Include IP clauses in contracts with designers, developers, and content creators.
  • Conduct regular IP audits.
  • Consider regional filings (eg. ARIPO, OAPI) for wider coverage.

Ready to safeguard your ideas? Get in touch with our IP team today!

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